A project for an Egyptian Bank shot in Slovenia, conceived in Canada, and edited in the UK. I took care of the art direction as well as designing each room and object with the help of Production Designer Will Field. The spot showcases Egyptian stars Hesham and Shiko. Hesham plays the role of Simple and Shiko of Complex. Both of them go through bank procedures. Simple, representing EG Bank, makes it look so easy, while Complex represenst old school banks and makes the process look painful and archaic.
Director : Karim Zariffa
Agency : Cairo
DOP : SPG
Art Director : Karim Zariffa
Production Designer : Will Field
Actors : Hesham and Shiko
