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Sculpture & Print
01/012/2011-------------------------------------------------------------------------------
Sid Lee toronto asked me to create a car part type font for AOL autoblog.ca. My plan was to create a whole alphabet made out of used car parts and the have Simon Duhamel photograph them on white so that it can be used to create titles for autoblog. They then asked us to create a billboard out of those same car part font to display in downtown toronto. So we started again to create letters and fixing them on big wood boards to then be assemble in Toronto. Big fun project. See the making of below.
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Credits are :
Client : AOL Autoblog.ca
Concept and design by : Karim Charlebois-Zarffa
Photo: Simon Duhamel
Photo assistant : Nik Mirrus
Making of : Cédric Laurenty
Intern : Christian Turmel
Construction help : Christian Turmel, Francis Dakin Côté, Jean-Constant Guigue, Lea Behr, Kyosuke Nishida, Lucas Abouchaar
Production : Moskito : Richard Ostiguy & Jocelyn Dubois
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