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Object & Print & Video
24/06/2010-------------------------------------------------------------------------------
Campaign for the National day of the province of Quebec. To celebrate Quebec's creativity I decided to work with local craft artists to shape a lily flower, symbol of Quebec. I created 3 pieces and then photographed them to do 3 posters, working in collaboration with Bos agency. The reactions were great, people loved it!! The racket represents craftsmanship, the mechanical represents the ingeniousness and the mask represents the arts of the scene. Thanks to the great team behind me especially Simon and Simon, Phil, Noémie and Jean-Paul. This was a voluntary project; I did it because of the team working with me and the creative liberty it represents.
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Clients : Julien Baudry et Mélanie Jolin - MNQ (Fête Nationale)
Direction création : Hugo Léger, Roger Gariépy
Directeur artistique : Simon Beaudry, Karim Charlebois-Zariffa,
Philippe Aubin-Dionne
Concepteur-réadacteur : Martin Bernier
Design graphique : Simon Beaudry, Karim Charlebois-Zariffa,
Philippe Aubin-Dionne
Design des lys : Karim Charlebois-Zariffa, Philippe Aubin-Dionne,
Philippe Roy, Emmanuel Mazeron, Jean-Paul Lamirande, Noémie Poulin
Design des lettres : Furni créations
Photographe : Simon Duhamel
Assistants : Nik Mirus, Levi Hemphill
Retouches : Gabriel Carbonneau / Le visual Box,
Jacques Dallaire / Graphiques M&H
Service à la clientèle : Ysabel Rodriguez
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Also the mechanical model was done in stop-motion for a TV spot.
making of
: Gilles Vigneault aime beaucoup.
